Marketing & PR
FREE MARKETING CONSULTATION is included in all our publishing packages. Take advantage of our years of publishing and marketing experience with personalized guidance targeted to your book’s marketing potential and needs. Consultation includes the following:
1. How to enhance your books discoverability using SEO of your book’s description, BISAC Codes, and keywords
2. Book launch at your local bookstore or library.
3. Where and how to get your book reviewed including local and specialized media, and credible paid review services.
4. Recommendations on award submissions
5. Amazon guidance in setting up Author page and Amazon promotions
6. Best practices on social media
7. Publicist vetting
TRADE MARKETING: Sell your book to bookstores and libraries on industry standard terms.
1. iPage Listing: Advertise your book where thousands of bookstores and libraries order directly from Ingram Content Group—one of the industry’s largest book distributors. With more than 150,000 monthly views, and 70,000 registered users, Ingram’s online ordering platform–ipage–makes it easy for bookstores and libraries to search, discover and order books just like yours.
2. Discover Emerging Books: Increase your book’s discoverability for retailers and libraries by purchasing a spot in our monthly Discover Emerging Books list. This list lives on the home page of Ingram’s ordering platform and is promoted in 3 bookseller and library newsletters (28,000 email circulation)
3. Edelweiss is an online digital catalog platform that allows publishers the ability to efficiently manage their titles within a global catalog for sales and marketing processes to retailers.
4. IBPA Independent Book Publishers Association seasonal email campaigns to bookstores and libraries
PAID MARKETING, REVIEW and PUBLICITY SERVICES:
• Kirkus Indie Reviews
• Publishers Weekly Booklife
• Indie Readers reviews, awards and marketing:
• IBPA Independent Book Publishers Association seasonal email campaigns to media
• PRWeb Press Release Services : Cision PRWeb is the leader in online news distribution and publicity. It offers various online press release packages, enabling users of all kinds to increase the web visibility of their news, reach new audiences, stand out in search, and drive traffic to their websites.